Digital Dental Marketing
Up your digital dental marketing street cred with these tips, tricks, strategies, tactics, & insights to help you blast your practice message into the social…
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When I mention to people I had oral cancer, very often I am greeted with a dumbfounded expression and the comment, ‘Huh? That’s a thing?’ Most people genuinely want to know more and ask, ‘What were the symptoms?’ It started with a sore on the left side of my tongue. An unusual place for what […] The post It’s Up to Dentists to Raise Awareness About Oral Cancer first appeared on Social Dental Network.
How Dentists Use Nextdoor Business Pages “One in four households in the United States is active on the Nextdoor app.” Sound like a good place to hang a shingle? Sure does, let’s take an in-depth look at how dentists can use Nextdoor as a local recommendation and new patient referral source. But first […]
Google Is Giving $340 Million In Ad Credits To Small Businesses Affected By COVID-19 BOOM, COVID-19 hit causing most dental offices in most states across the country to close entirely, many indefinitely at the time of writing this post. Most offices we work with are open for emergencies only, but in effect, they are […]
Welcome Offers & Google My Business Posts for Dentists Welcome Offers are not regular Google My Business Posts. The difference between Welcome Offers & regular Posts in your Google My Business listing are: Welcome Offers can only be published via the Google My Business App. Only new Followers will see your Welcome Offers. […]
Social Media for Dentists: What Are The Costs? The costs of social media marketing for any dentist are directly tied to the ROI you receive from social media marketing. The ROI of social media for your dental practice can be substantial, but so can the effort and costs of properly managing your social media […]
Google+ Is Done Back in October of 2018 Google announced it was “sunsetting“ Google+ – their failed experiment of a social media platform – for consumers. Despite how dentists used Google+, or didn’t, the bottom line is that if you ever used it, whether personal or as your dental practice, you’ll want to be […]
Facebook Reviews Are Now Recommendations Back in August of 2018 Facebook announced several changes rolling out to business pages, with the reviews to recommendations change being one of the most discussed. Dentists with Facebook Business Pages have always been able to feature ratings and reviews from your patients, and patients could always leave […]
Digital Marketing Acronyms for Dentists Do you know what ROI means? Ok, how about PPC…and LTV?? Digital marketing speak is sometimes difficult to decipher, and with new acronyms popping up all the time it can get downright frustrating just trying to understand what the heck you’re reading. As marketing professionals, it’s downright embarrassing when […]
How #dentists can mobilize their new patient acquisition: 1. A mobile-friendly, secure (https), fast-loading website 2. A professionally managed Google Ads account with landing pages & call tracking 3. A verified & optimized Google My Business listing 4. A clean, consistent & accurate citation profile 5. A regularly published blog - with high-quality, local content #socialdentalnetwork
The make or break point in any paid search new patient acquisition campaign for dentists comes when that new patient lead calls your office – or fills out your online appointment form. #dentists #newpatients #orthodontists #endodontists #prosthodontist #oralsurgery #periodontist #dental http://bit.ly/DigitalDentalMarketingROI
Every effective marketing strategy includes content marketing, regardless of business size. CoSchedule defined content marketing as “sharing your advice and ideas with your audience through a blog or online network.” Businesses need to share content on a daily basis to engage existing customers and attract potential customers. While content should be relevant to the industry, …
Crawford and O’Brien created this infographic to give dentists some marketing ideas on how to generate new patients. Most dentists get screwed by crappy SEO and PPC companies. We don’t want that to happen. If you’re a dentist, you could easily be getting 10 new patients per month if your city has a population of 50k or more. We hope these dental marketing ideas help.